Smart motion graphics augment the trailer’s tongue-in-cheek narration about how to trick out your online dating profile when it’s time to get back on the market. The title alone is promising: Worst Case Scenario Pocket Guide: Breakups aims to satisfy the person looking for a little post-heartbreak humor. Animated images from the book - which illustrates 13 essential English words - combined with Snicket’s narration results in a charming combination for all ages. It’s a clear winner in the cool-for-both-kids-and-parents genre, all in Kalman’s delightfully analog, decidedly non-Pixar style. We expect no less than wonderful from a collaboration between Lemony Snicket and Maira Kalman, and the trailer for their book 13 Words doesn’t disappoint.
UNDENIABLE BOOK TRAILER MOVIE
Bonus points for the 9-to-5 movie reference and cutaways to Galifianakis using a binary typewriter. The resulting improvised hijinks have the same slightly uncomfortable, dark comedy as Lowboy itself. The actor trades identities with author John Wray, who plays an interviewer trying to find out about the book.
Speaking of stars, we love this LOL-worthy trailer for the novel Lowboy featuring funnyman Zach Galifianakis. It sounds sentimental as hell, but I really think it is.” ~ Andrew Wyeth, artist LOWBOY I think we’ve got to learn to love something deeply. (Zuckerman subsequently divided the great tome into four smaller, more digestible sub-volumes, each with its own thematic DVD: Wisdom: Life, Wisdom: Love, Wisdom: Peace, and Wisdom: Ideas.) Clips of the accompanying film comprise this trailer, which for its sheer star power is tough to beat. With Wisdom: The Greatest Gift One Generation Can Give to Another, Zuckerman asked 50 of our time’s greatest thinkers and doers - writers, artists, philosophers, politicians, designers, activists, musicians, religious and business leaders - all over 65 years of age to impart some knowledge for posterity. We’re longtime admirers of Andrew Zuckerman’s ambitious projects, like the beautiful Bird series. It’s a show-stopping feat that left us totally intrigued about the story inside its pages. The pages of Going West literally rise up to depict the world of mid-20th-century Auckland. Created 15 years after the book’s publication in 1994, the BBDO-produced spot perfectly captures the haunting tone of Maurice Gee’s hybrid mystery-travelogue. Gorgeous production values and jaw-dropping papercraft animation earned the trailer for Going West by the New Zealand Book Council our top spot. And despite the publishing industry’s alarmist prophecies, these trailers bespeak the power of books to appeal to readers with their core, age-old value proposition: Compelling storytelling, creatively delivered. As provocative, funny, and poignant as the books they represent, these videos prove that ideas are the ultimate teasers. With a killer combination of animation, motion graphics and music, what’s not to love about book trailers? We couldn’t think of a thing, which is why we’ve rounded up seven of our favorites.
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